Why Instagram Growth Matters for Australian Brands With 12.4 million active Instagram users in Australia (Statista, 2023), the platform is a goldmine for businesses, influencers, and creators. A strong follower base isn’t just about vanity metrics—it’s a critical driver of: Trust & Credibility: 63% of Australians trust brands with larger followings (Social Media Today). Revenue Growth: 75% of users make …
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