Imagine flipping through a quirky picture book, meeting a fuzzy elf with pointy ears and a toothy grin that’s both adorable and a little chaotic. That’s Labubu – Book Character, the heart of Kasing Lung’s The Monsters trilogy, a 2015 series that sparked a global toy frenzy. Before it became a Pop Mart sensation, Labubu was a storybook star, weaving tales of mischief and friendship in a Nordic-inspired forest. Let’s dive into the whimsical world of Labubu – Book Character, exploring its origins, story, and why it’s captured hearts worldwide.
Key Takeaways
- Labubu – Book Character is a kind-hearted elf from Kasing Lung’s 2015 The Monsters trilogy, inspiring a $423M toy craze by 2024.
- Rooted in Nordic folklore, Labubu’s playful chaos and emotional depth resonate with fans, fueling fan fiction and community creativity.
- The The Monsters books are rare, with fans struggling to find copies, but vibrant communities like Reddit’s r/labubu offer support.
- Cultural debates, like bans in Russia and Iraq, highlight Labubu’s polarizing “ugly-cute” charm.
- Learn how to explore Labubu’s story, avoid fakes, and join fans in celebrating this quirky elf.
What Is Labubu – Book Character?
Picture a tiny elf with big eyes, nine sharp teeth, and a mischievous smirk scampering through a snowy forest. That’s Labubu – Book Character, the star of Kasing Lung’s The Monsters trilogy, a 2015 picture book series. Born from Nordic folklore, Labubu is a kind-hearted troublemaker who stumbles into chaos while trying to help her friends. These hand-drawn stories, first published in Hong Kong, became the foundation for Pop Mart’s viral toys.
The Monsters Trilogy Overview
The The Monsters trilogy is a set of three picture books with minimal text and black-and-white illustrations, perfect for bedtime reading. Set in a Nordic forest, the stories follow Labubu and her tribe as they navigate adventures, from fixing broken bridges to throwing chaotic parties. Fans love the books’ themes of friendship and embracing quirks, but finding copies is tough due to limited prints.
Why Labubu’s Story Resonates
Labubu’s “ugly-cute” vibe—think a furry Gremlin with a heart—sets her apart from polished characters like Hello Kitty. Her mix of mischief and kindness mirrors real-life struggles, like wanting to do good but messing up. A Reddit fan shared how Labubu’s story helped them accept their “weird side,” inspiring fan art and stories.
The Monsters Tribe: Meet Labubu’s Crew
Labubu doesn’t adventure alone—she’s part of a quirky tribe in The Monsters. Each character adds depth to the trilogy’s world, making it a collector’s dream.
Labubu and Her Pals
- Labubu: The brown-furred star, known for pranks like stealing berries but always fixing her mistakes with heart.
- Zimomo: The spiked-tailed leader, a Papa Smurf-like figure guiding the all-female Labubu tribe.
- Tycoco: Labubu’s shy, skeleton-like boyfriend, adding a gothic-romantic twist to the story.
- Mokoko: A rare pink-furred character, exclusive to Pop Mart’s Beijing Pop Land.
- Others: Pato (dreamy, droopy-eared), Spooky (ghost-like), and Yaya (impish trickster) enrich the forest tales.
Why the Tribe Stands Out
Unlike one-dimensional characters, Labubu’s crew feels alive, with quirks that spark fan fiction. For example, a TikTok user imagined Labubu and Tycoco exploring a modern city, blending book lore with new adventures. The tribe’s diversity—furry, spooky, and sweet—appeals to fans who see themselves in these misfits.
From Book to Global Phenomenon
How did a storybook elf become a global craze? Labubu – Book Character leapt from pages to Pop Mart’s shelves, sparking a cultural and economic boom.
The Journey to Toys
In 2019, Pop Mart partnered with Kasing Lung to turn Labubu into vinyl and plush figures. The 2023 Exciting Macaron keychain series, clipped to bags by stars like Blackpink’s Lisa, ignited a 30% sales spike in Southeast Asia. By 2024, Labubu toys generated $423M of Pop Mart’s $1.8B revenue, with a 1.2-meter figure fetching $150,000 at auction.
Social Media and Celebrity Boost
Lisa’s 2024 Instagram post with a Labubu keychain crashed Pop Mart’s site, while Rihanna and Dua Lipa’s bag charms fueled hype. TikTok’s 1.3M #Labubu videos in 2025, from unboxings to fan art, show its viral power. In Thailand, a life-sized Labubu mascot toured Bangkok, drawing crowds and boosting tourism.
Exploring the Book’s Lore
While the toys dominate headlines, Labubu – Book Character shines in its original stories, which fans crave but rarely find detailed online.
The Monsters’ Storyline
In one The Monsters tale, Labubu tries to help shy Tycoco make friends, leading to a chaotic forest party that teaches teamwork. The books blend humor and heart, with Nordic-inspired settings like snowy caves. Fans on Reddit share summaries, as original copies are scarce and cost $100+ on eBay.
Nordic Folklore Inspiration
Labubu draws from Scandinavian myths, like the huldra, a forest spirit with a tricky streak. Kasing Lung told CGTN Europe in 2025, “Labubu is the monster in us all—scary but kind.” This mix of eerie and sweet makes her story universally relatable.
Kasing Lung’s Creative Journey
Who’s the mind behind Labubu – Book Character? Kasing Lung’s unique background shaped this iconic elf.
From Nightmares to Art
Raised in the Netherlands, Lung drew from childhood nightmares and Nordic tales to create Labubu. His 2017 Taiwan exhibition paired Labubu with Where the Wild Things Are’s Max, showing his love for blending literary worlds. His art reflects a balance of fear and comfort, resonating with fans globally.
Fan Fiction and Creativity
Fans extend Labubu’s story through art and fiction. A Reddit user wrote a tale of Labubu exploring a futuristic city, while TikTok artists draw her in modern outfits. This creativity keeps the book’s spirit alive, even as toys dominate.
Challenges and Controversies
The Labubu – Book Character craze isn’t without hurdles, from book scarcity to cultural debates.
Finding the Books
The Monsters trilogy is nearly impossible to find, with fans like Emma in Hong Kong paying $120 for a used copy on AbeBooks. Pop Mart offers no clear reprint plans, leaving collectors frustrated. Reddit’s r/labubu shares tips, but many rely on fan summaries.
Cultural and Ethical Concerns
Russia and Iraq banned Labubu toys in 2025, calling them “frightening” and linking them to unproven “demonic” conspiracies, despite their 15+ age rating. Blind box mechanics spark addiction worries, with fans admitting to overspending. Environmentalists also question the toys’ mass production.
Comparing Labubu to Other Book-Based Characters
How does Labubu – Book Character stack up against other literary icons?
Labubu vs. Other Characters
- Where the Wild Things Are: Labubu’s chaotic tribe mirrors Max’s monsters but adds a female-led, collectible edge.
- The Smurfs: Like Smurfette, Labubu is a female standout, but her emotional depth outshines simpler Smurf tales.
- Hello Kitty: Labubu’s “ugly-cute” vibe contrasts Hello Kitty’s polished charm, appealing to quirky fans.
Why Labubu’s Story Wins
Labubu’s mix of Nordic mystery and heartfelt chaos, plus its toy-driven scarcity, makes it a unique collector’s obsession. A 2023 McKinsey report notes 63% of toy fans value community, which Labubu’s story fosters through fan fiction and events.
Tips for Exploring Labubu’s World
Want to dive into Labubu – Book Character? Here’s how to start.
Finding the Books
- Search smart: Check AbeBooks, Amazon, or Pop Mart’s site for rare The Monsters copies.
- Use libraries: Look for digital versions or interlibrary loans.
- Join r/labubu: Crowdsource scans or summaries from fans.
- Contact Pop Mart: Ask about reprint plans via their website.
Engaging with the Community
- Follow #Labubu: Find story-inspired art on TikTok.
- Join Reddit: Share ideas on r/labubu’s 145,000-member forum.
- Attend events: Visit Pop Mart pop-ups, like Singapore’s 2025 convention, for fan meetups.
Avoiding Fakes
- Books: Verify Kasing Lung’s signature or Pop Mart branding.
- Toys: Check for nine teeth, Pop Mart logos, and holographic packaging.
- Example: A fan on r/labubu spotted a fake book lacking Lung’s art style, saving $50.
Creating Your Own
- Write fan fiction: Craft stories of Labubu in new settings, like a city adventure.
- Make art: Draw Labubu or sew custom outfits for plush toys.
- Share online: Post on TikTok or Reddit to connect with fans.
Your Next Steps as a Labubu Fan
Labubu – Book Character is more than a toy craze—it’s a whimsical story of mischief and heart that inspires fans worldwide. Hunt for The Monsters on AbeBooks, join r/labubu to swap stories, and check toys for nine teeth to avoid fakes. Ready to embrace the chaos? Explore Labubu’s world through fan fiction, art, or a rare book find, and share your love for this quirky elf!
Frequently Asked Questions (FAQs)
Who are the characters in Labubu?
Labubu, a female elf, stars in The Monsters with Zimomo (male leader), Tycoco (her shy boyfriend), Mokoko (pink-furred), Pato, Spooky, Yaya, and Pippo, each adding quirky charm to the Nordic-inspired tale.
Is Labubu a guy or girl?
Labubu is a girl! In Kasing Lung’s The Monsters trilogy, Labubu – Book Character is a female elf with a mischievous grin, leading an all-female tribe alongside male leader Zimomo.
Is Labubu good or evil?
Labubu is good-hearted! In The Monsters, Labubu – Book Character causes playful chaos but always aims to help friends, drawing from Nordic folklore, not evil or demonic myths as some rumors suggest.
What is Labubu’s secret?
Labubu’s “secret” is her caring nature hidden behind pranks in The Monsters. For toys, it’s rare blind box figures (1 in 72 odds), like Chestnut Cocoa, driving collector excitement.
Is Labubu a haunted doll?
No, Labubu – Book Character isn’t haunted. TikTok rumors linking her to demons or bad luck are false. She’s a playful storybook elf, with her “scary” look rooted in Nordic folklore.
Why are Labubu so expensive?
Labubu toys cost $15-$960, but rare figures hit $1,800 on resale due to limited releases and hype. Labubu – Book Character books are pricey ($100+) because of scarce prints.
What is the story of Labubu?
Labubu – Book Character stars in The Monsters, a 2015 trilogy where she, a kind but chaotic elf, navigates Nordic forest adventures, learning friendship and teamwork through playful mishaps.